Blog

The Power of the (Right) Word

The difference between the almost right word & the right word is really a large matter–it’s the difference between the lightning bug and the lightning.
Mark Twain

What is branding? Is it the images,

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Farm to Shelf Marketing

As all who work and live with plants know, you plan today for tomorrow’s yield. You test the soil, study long-term weather predictions, assess the market for future needs and demands. You review this year’s success, points of profitability,

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Rise Above the Noise: Navigating + Optimizing Expo East

Trade shows are vitally important to introduce your brand, new products, and team to potential new sales outlets, brokers, distributors, media, business advisors, and potential future financial partners. Trade shows are also great for attending educational workshops that will keep you and your team up to date on new laws affecting the industry,

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Building Brands that Matter

Since you were 5 years old, you have had this dream to create things that made life easier. Being the youngest of 7, and only one of four to survive to adulthood, and with little formal education,

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A Note from Gillian: Return to Freedom

Imagine a rugged and wild land where the ability to exist, run, play, grow, create family, and know freedom was preserved.

Imagine those who dedicate their lives, resources, passion, property, and efforts to ensure this freedom exists,

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Reflections on adVenturesAcademy Jalama by Anne O’Connor, Director of Public Affairs for Organic Valley

I knew as I rolled into the Jalama Valley that this was going to be no ordinary experience. I knew the planning was meticulous, the people involved stellar, and the point was about everything that matters.

In late April along the Central California Coast,

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Growth Wisdoms for Expo West

NPEW 2017 will be a fantastic exhibition of industry enthusiasm, passion, growth, and persistence, highlighting many lessons for business growth in the natural products industry and beyond. In just one week, a city of ethically oriented companies,

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Power to the Purposeful

Purpose – is it a beacon, a halo, a raison d’être, a driving force, the primary driver of every entrepreneur, artist, leader or guide?

Yes, it is all of these and so much more. Purpose gives one’s life meaning.

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A Note from Gillian: Instigating Curiosity

In a world where cynicism rules, from anonymous cyber jabs to humor laced with insincerity and sarcasm, I only wish we could convert this energy drain to a characteristic that is actually life giving, intelligence-enhancing, and youthful,

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Christie & Co adVenture of Entrepreneurship: Michelle Smith

Our series adVenture of Entrepreneurship highlights our heroes, those who embrace and embody the spirit of adventure throughout the journey of entrepreneurship – the highs and lows, successes and adversity. Those who see a problem or need as an opportunity,

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